High Level Models

Category: Social

Read the original document

<!-- gdoc-inlined -->

Tony Robbins Needs framework:

1. Significance
2. Connection / Love
3. Growth
4. Comfort / Certainty
5. Variance / Uncertainty
6. Contribution, to something greater than self

Influence framework:

1. Social Proof
2. Reciprocation
3. Commitment and Consistency [Confirmation]
4. Liking
5. Authourity
6. Scarcity

Source: Original Google Doc